A: They can report on any of the metrics, depending on the capacity of the staff and time spent. If they have less time (or staff), we recommend choosing a zip code, more time (or staff) they could choose county level work. City work is okay too, depending on the size and city and staffing capacity.
Q: Is this type of intervention considered an individual or population based strategy?
A: It is considered a population based strategy as this is considered one way to collect information that could lead to population level change related to policy, programming and education
Q: If no, then they only need to report on the number of stories per the different type. Is that correct (Tobacco Vape; Kratom; CBD; Head Shop)?
A: While this is a population based strategy, they would not count (i.e. a percentage of youth 12-17) reach using the master reach tool. At a minimum, providers should count how many scans were done per type.
Q: If yes, are they are supposed to reach 90% and utilize the counting reach tool?
A: Unlike merchant education and tobacco surveys, there is no expectation that 90% of scans are done in a particular area; however, that would be ideal. Because scans are considered data collection, we cannot adequately say that we will impact a population (for example, reducing youth-ages 12-17 access to tobacco products) by collecting an environmental scan of tobacco vapor products, Kratom, CBD, Head Shop.